Wednesday, 8 May 2013

7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?









































As you can see, my preliminary task is not been designed well, it’s doesn't look like it’s been made
by a professional either. This is because I did not plan and research my target audience. The demographic for the preliminary task was teachers, students and parents, I didn't not research this demographic and I had not planned when creating this school magazine, that’s why it’s not in a professional standard. In the preliminary task my target audience was a huge group of different people which have different styles, it was difficult creating a school magazine which appeals to all three demographic. In my magazine I was given a choice of a specific target audience which made it easier to appeal to, the type of music they like, colours, words, the typographic, tone of language.
 I placed all my research and results in a presentation and created an audience profile which made understand what types of things I should include in my magazine and what types of things my audience wanted. This allowed me to create and construct a more professional magazine because I was finding ways of communicating to my target audience.

 When creating my music magazine I learnt different theories, codes and conventions which all helped me construct my media magazine, I also learnt different techniques which helped me understand how to create a professional music magazine. I used Photoshop to create a hyper reality image, something which doesn't exist and is not real, this theory was said by a social theorist called Jean Baudrillard. Another theory which I used was Maslow’s hierarchy of needs, Maslow said that humans have needs which need to be filled, starting from the bottom which is the physiological stage where humans need food, water and shelter and the last stage which is humans need to reach their full potential which is the self-actualization stage. To reach their full potential they need to dream and aspire which my music magazine helps sell that dream.
When creating my preliminary task my Photoshop skills lacked and didn't know how to use most of the tools and filters. After some practice and tutorials, my skill level increased allowing me to create a magazine which has different filters and effects. This all helped me produce a much better product which is professional and appeals to my target audience.


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